SECTION A. (20 MARKS)
Each Question Carries 1 Mark.
1. The following are potential sources of capital except one.
A. Cash
B. Debt.
C. Leasing.
D. equity.
2. Which of the following is not a factor of production?
A. Land.
B. Capital
C. vehicle
D. Labor
3. An important part of market analysis involves collecting———-information.
A. Confidential.
B. Geographic.
C. Employee.
D. Property.
4. Business goals are achieved by means of marketing ———–
A. Profit.
B. sales people.
C. strategies.
D. sales.
5. Products that are appealing to majority of consumers are sold through ……..marketing efforts.
A. Segmented.
B. mass.
C. demographic.
D. psychographic.
6. Which of the following is not a basic need?
A. Food.
B. Shelter.
C. Capital
D. Clothing.
7. …………is the future you desire to create.
A. Goal.
B. Vision.
C. Mission.
D. prediction.
8. ……. Is an intangible asset.
A. Good will.
B. equipment.
C. Inventory.
D. Buildings.
9. Which factor do entrepreneurs consider before taking debt?
A. Liquidity. B. Depreciation. C. Equity. D. Inventory.
10. Entrepreneurship is an………..and a science.
A. Theory.
B. Art.
C. Business.
D. Technique.
11. Entrepreneurs are either born or………
A. Trained. B. made. C. taught. D. influenced.
12. A product idea is said to be feasible if it is……
A. Saleable.
B. durable.
C. competitive.
D. expensive.
13. The following are business social responsibility initiatives except.
A. Ethics.
B. economic.
C. financial.
D. Environmental.
14. ……………..is a method of book keeping?
15. A………………audit is a review of cash flows and expenses of a business.
16. ………………is entrepreneurship at the workplace.
17. Why are records necessary in business management?
18. What’s the meaning of market diversification?
19. Price buyers are customers who buy goods due to …………………….
20. ……………entrepreneurship is a form of entrepreneurship whose objective is to serve a social purpose.
SECTION B. (40 marks)
Answer all questions
21. What are the factors that have contributed to the growth of entrepreneurship in Kenya? (4 marks)
22. State any four sources of business ideas. (4 marks).
23. Outline four factors that may hinder entrepreneurship in Kenya. (4 marks).
24. Highlight the role of an entrepreneur in production of goods or services. (4 marks).
25. Identify any four gaps that may lead to creation of a business opportunity. (4 marks).
26. What are the four components of a business plan? (4 marks).
27. Highlight the measures government is undertaking to promote entrepreneurship activities. (4 marks).
28. What are the causes of business failure? (4 marks).
29. Outline the four methods of classifying resources. (4 marks).
30. Identify any for types of sourcing. (4 marks).
SECTION C – (40 MARKS).
Answer any two questions
31. An entrepreneur opened a supermarket in a rural set up and closed down after six months. What could have been the cause? (20 marks).
32. Explain any five methods that entrepreneurs can use to increase the sales of an enterprise. (20 marks).
33. Discuss meaning and four forms of market feasibility and describe the four steps involved in marketing analysis. (20 marks)